Tunis Bay. Website

Tunis Bay is a flagship urban project on the northern edge of Tunis: a 523-hectare new city with a golf course residence, a mall, a marina, a business district, a university and a private hospital.

A destination of this scale needed a website that could make a city still taking shape feel real, and give residents, businesses and investors a reason to believe in it.

Planned for more than 100,000 residents, with 100 hectares of parks and green space, Tunis Bay is designed to bring work, family life and leisure together in one sustainable, connected community.

It is set to become a pivotal hub for Tunisia’s economy and a model for new urban living across North Africa.

Masterplanned communities are hard to sell before they are built. The site had to explain a complex, multi-phase development simply, and help very different audiences find what mattered to them, from future residents and businesses to institutional investors.

It also had to convey the calm, green lifestyle at the heart of the plan, not just the scale of the construction.

We built the site around one invitation: Reveal the promise of Tunis at Tunis Bay. A soft, sandy palette, elegant serif headlines and atmospheric photography of the waterfront set a calm, premium tone.

Key figures, from the 523-hectare site to the 107,000 future residents and 100 hectares of parks, are shown at a glance. Dedicated sections cover location and amenities, lifestyle, parks and trails and the development timeline, while quick links lead to an aerial 3D map, the community masterplan, the brochure and investor information.

Every page is fully responsive, so the experience is just as compelling on a phone as on a desktop.

Tunis Bay now has a digital front door that makes a city of the future easy to picture and easy to invest in. The site gives every audience a clear route into the development and a flexible platform that can grow with each new phase.

• Research
• Consultancy
• UI + UX Design
• Development
• Content