Esterad. Website

Founded in 1973, Esterad is one of Bahrain’s longest-standing investment companies, with a proven record of secure, high-yielding investments across real estate, public markets and private equity.

After the new brand strategy and identity we created for Esterad, the company needed a website to carry its renewed ambition to shareholders, partners and the wider market.

Esterad has returned to the market with a clear ‘sweet spot’ strategy: exiting non-core activities and taking controlling positions in bold, high-yielding assets. Its new brand expresses that transformation while keeping the professional assurance investors expect.

The website is where most investors would meet the new Esterad first, so it had to make the brand’s confidence immediately tangible.

Esterad’s previous site did little to explain its new strategy or showcase its portfolio. Investor information, leadership and news were hard to find, and nothing in the experience reflected a company with five decades of heritage and a bold new direction.

The new site had to serve shareholders looking for disclosures, partners assessing the portfolio and a wider audience discovering the brand, on desktop and mobile alike.

We carried the new identity straight into the digital experience. A dark, premium canvas with gold accents puts the Inspired Investments message front and centre, while bold typography and generous space give every section a calm authority.

The structure leads visitors from Esterad’s story and 1973 heritage to its investment strategy and a clearly presented portfolio, with key figures shown at a glance. Leadership profiles put a human face on the firm, and news and investor content are easy to reach from every page.

The site is fully responsive, so the same confident experience works just as well on a phone as on a desktop screen.

Esterad now has a website that matches the ambition of its new brand, giving investors a clear view of its strategy, portfolio and leadership. It carries the rebrand into the company’s most visible touchpoint and gives Esterad a scalable platform for future announcements.

• Research
• Consultancy
• UI + UX Design
• Development
• Content